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PRESS RELEASES 
Updated on January 11, 2008
2005 Press Releases

Housing Sales Set Another Quarterly Record in Wisconsin
 

Date:  November 17, 2005

For More Information Contact: David E. Clark, Economist C3 Statistical Solutions Inc.
Office phone: 414-803-6537

Madison - Despite predictions of a cooling housing market, Wisconsin's residential home sales market set a new all-time high for the third quarter according to the most recent analysis of statewide existing home sales conducted by the Wisconsin REALTORS® Association (WRA). Sales of existing homes in Wisconsin for the third quarter of 2005 totaled an estimated 32,825 units, which represents a 9.4 percent increase over third quarter sales from last year. The Wisconsin housing market outpaced both the nation and the Midwest region with sales up 6.5 percent nationally and home sales growing 5 percent in the Midwest.

"The strength of this market is truly impressive, given that this growth is on top of the already record-high levels established in the state in 2004," said WRA Chairman Jeff Kitchen. "The two most important factors driving this market are low interest rates and a solid job market," said Kitchen. He noted that conventional 30-year fixed rate mortgages in the third quarter were actually about 10 basis points lower than their levels from last year, and that the Wisconsin unemployment rate also fell slightly, with third quarter unemployment now just over 5.6 percent. But Kitchen also said buyers may be active in the market in anticipation of interest rates going up. "With the Federal Reserve continuing to raise short-term interest rates, some of these buyers may have been worrying that mortgage rates will start to increase in the near future, which got them off the fence and into the market," he said.

Third Quarter Regional Sales Data

Sales were up by solid margins in all regions of the state, according to regional sales volume derived from Multiple Listing Service (MLS) data for Wisconsin counties. Growth rates for Q3 2005 over Q4 2004 were particularly robust in the Northern region, increasing by a remarkable 36.5 percent. The demand for homes, especially those in the lower price ranges, was very strong. Also strong were the South Central and Southeast regions, which grew at 9.2 percent and 10.6 percent respectively over the period. The Northeast region experienced increased home sales of 8.2 percent, whereas the Western region increased 5.4 percent. Finally, the Central region grew at 2.6 percent over the Q3 2004 to Q3 2005 period.

Existing home sales in the Northern region of the state were extremely strong, with sales up 36.5 percent in the third quarter of 2005 as compared to the same quarter last year. Sales in this region are being fueled in large part by the strong second-home market in the northern part of the state, as many of these homes are in the lower ranges of the overall distribution of prices. While Florence County experienced an eight-fold increase in sales, this was based on volume below 10 units in Q3 2005. However, two counties more than doubled their sales, and these increases were on larger initial volume. Sales in Iron County increased 175 percent (i.e., from 20 to 55 units sold), and sales in Price County grew by 105.8 percent (i.e., from 52 to 107 units sold). Both of these counties had substantially more sales in the lower ranges of the price distribution in this quarter as compared to the same quarter last year. Also strong were Forest County (+92.3 percent), Ashland and Bayfield counties, which are combined for reporting purposes (+73.9 percent), and Vilas County, which grew by 73.4 percent, adding 146 additional sales in Q3 2005 as compared to Q3 2004. Another relatively large county in the region that grew substantially was Oneida County, which was up 64.1 percent, adding 175 additional sales in the quarter. Langlade County was up 66.7 percent, Barron County grew by 28.2 percent, Burnett County increased 20.5 percent, and Lincoln County rose 18.5 percent over the period. Rusk County grew more modestly (+5.2 percent) and there were a number of counties that saw their sales volume decline. These include Polk County (-4.3 percent), Sawyer County (-4.6 percent), Washburn County (-4.9 percent), Douglas County (-13.5 percent) and Taylor County (-22.7 percent).

Home sales in the Southeast region of the state were up 10.6 percent in the third quarter of 2005 as compared to that same quarter last year. The strongest growth was seen in Washington County, where home sales rose 24.8 percent over the period, followed closely by Ozaukee County, which grew at a 20 percent pace. Also experiencing double-digit growth was Waukesha County, which increased 15.1 percent, and Sheboygan County, which advanced 14.9 percent in Q3 2005 as compared to Q3 2004. The two counties south of Milwaukee grew at a similar pace with Kenosha County up by 11 percent and Racine County increasing 10.4 percent. Finally, Milwaukee County experienced solid growth (+5.8 percent), as did Walworth County (+ 4.3 percent).

The South Central region also experienced very solid home sales, with the region up 9.2 percent over the third quarter of 2004. Indeed, all but one county experienced growth and three counties saw their volume of existing home sales rise more than 20 percent. Sales in Green County were up 28.1 percent in Q3 2005 over the same quarter last year, whereas home sales increased 23.6 percent in Rock County and 20.8 percent in Jefferson County. Almost as strong was Sauk County, which grew at 17.3 percent over the period. More moderate growth occurred in Columbia County (+6.4 percent) and Dane County (+4.1 percent). The only county that saw any reduction in sales volume was Dodge County, where sales were off their 2004 Q3 pace by 4.4 percent, although this reflects only nine fewer homes sold.

The Northeast region grew by a solid 8.2 percent in Q3 2005 as compared to Q3 2004. Within the region, most counties experienced growth, with numerous counties up substantially. Coastal counties in the region were especially strong, with Kewaunee County up a robust 24.1 percent; Manitowoc County growing at 16.6 percent; Door County increasing 13.3 percent; and Brown County up 12.7 percent. Also growing at a double-digit pace was Outagamie County, which increased 16.4 percent, and Shawano County, which advanced 14.4 percent over Q3 2004. Marinette County grew 4.6 percent, whereas Winnebago County increased by 4.1 percent, and Menominee County was unchanged. Most of the counties that experienced a reduction in sales volume were only slightly off their Q3 2004 pace. Calumet County was down -0.8 percent, whereas Fond du Lac County dropped -1 percent, Oconto County fell 1.6 percent and Waupaca was down 2.3 percent. It should be noted that collectively, these four counties sold just 10 fewer homes in the third quarter of this year as compared to the same quarter last year. Down more substantially was Green Lake County (-8.3 percent). This reduction was likely driven in part by the substantial increase in median prices (+25.7 percent) in the county over the period.

In the Western region of the state, home sales grew 5.4 percent in the third quarter of 2005 compared to that same quarter in 2004. Within the region, most areas experienced very strong growth. Specifically, Pierce County, which is a suburban county of Minneapolis, grew at 46.7 percent on solid sales volume, whereas the more rural counties of Buffalo, Pepin and Trempeleau, which are combined for reporting purposes, increased at 42.9 percent on more moderate volume. Also up by healthy margins were Dunn County (+18.8 percent) and Chippewa County (+10.8 percent). Two of the more urban counties in the region were essentially unchanged from their strong Q3 2004 levels. La Crosse County was down 0.8 percent, and Eau Claire County declined 1 percent. The only county to record a more substantial reduction in sales volume was St. Croix County, another county on the eastern fringe of Minneapolis. Here, the sales volume was off its third quarter 2004 pace by 4.7 percent, although this only represents a reduction of 19 homes sold in the quarter.
The Central region of the state had sales increase 2.6 percent in Q3 of 2005 as compared to Q3 of 2004. Within the region most counties experienced growth. The strongest growth was seen in Portage County, which increased 25.7 percent on solid sales volume (i.e., sales increased by 54 homes sold). Clark County was also up by a healthy margin (+23.1 percent), but on much more modest sales volume. Also up were Adams County (+5 percent) and Marathon County, the largest county in the region (+2 percent). Two counties saw their sales volume drop. Specifically, Waushara County dropped 6.7 percent on modest volume, and Wood County fell more substantially (-13.5 percent) on more substantial sales volume.

Third Quarter Median Housing Price Data

Home prices in the third quarter of the year experienced healthy growth according to the REALTORS®' report. As compared to the third quarter of 2004, median home prices increased 7.4 percent to $166,000, with all but one region experiencing median price appreciation. "These figures show that housing continues to be a superb investment for Wisconsin residents, and it remains an excellent hedge against inflation," said WRA President William Malkasian. "Even with this growth in home prices, there is no evidence to suggest a housing bubble in Wisconsin," said Malkasian, noting that housing is not like other financial assets that can be bought and sold quickly on speculation. "While housing has appreciated nicely over the last decade, low mortgage rates have kept monthly mortgage payments in line with income growth. And with inflation under control, there is no reason to believe that mortgage rates will increase substantially in the foreseeable future," he said.

Median prices in the Southeast region grew at a solid 8.5 percent to $182,200. The strongest median price appreciation was in Kenosha County, which saw prices rise 14 percent to $173,300. Similarly, Racine County experienced an increase in its median home prices of 11.6 percent to $158,500. Interestingly, both of these counties also experienced double-digit increases in home sales, suggesting that very strong demand is fueling these increases. Also strong was Walworth County, where prices increased 10.6 percent to $188,000, followed by Milwaukee County (+8.9 percent to $158,700). More moderate appreciation in median home prices was seen in three counties. Specifically, Waukesha County was up 5.5 percent to $258,800; Sheboygan County increased 5.2 percent to $134,100; and Washington County median prices rose 5.1 percent to $206,800. Finally, Ozaukee County experienced very minor growth in median prices, with prices up just 0.7 percent to $239,100, although it should be noted that this was accompanied by home sales that were up significantly in the county (+20 percent), suggesting that buyers viewed these homes as a solid value.

Median home sale prices grew at a healthy 7 percent to $138,300 in the Northeast region in the third quarter of 2005 as compared to that quarter in 2004. Especially strong was Green Lake County, where median prices advanced 25.7 percent to $132,900 although as noted earlier, this may well have dampened the sales volume for the quarter (i.e., sales were down 8.3 percent). Median prices were up 14.6 percent to $250,000 in Door County, even as sales volume rose 13.3 percent. These strong demand conditions make Door County second only to Waukesha County in the state in terms of its median price level. Likewise, median home sale prices grew 13.8 percent to $96,700 in Kewaunee County, where sales volume rose over 24 percent. The median price rose 12.7 percent to $138,500 in Oconto County and it was up 11.2 percent to $94,000 in Marinette County. Solid home price appreciation was also seen in several other counties in the region. Median prices in Calumet County were up 9.9 percent to $164,200; they grew 7.8 percent to $128,000 in Winnebago County; and they increased 7.7 percent in Outagamie County to $140,000. Also up were Brown County (+6.3 percent to $153,700); Fond du Lac County (+5.9 percent to $125,500); and Waupaca County (+1.8 percent to $112,700). However, median prices fell slightly in Manitowoc County (-4.4 percent to $94,400) and more substantially in Shawano County (-9.1 percent to $100,000). In both of the counties where median prices fell, home sales volume was up by double-digits.

The Central region of the state saw its median sales prices rise 5.8 percent to $125,000 in the third quarter of 2005 when compared with the third quarter of 2004. Within the region there was some variation, with prices rising substantially in some counties and price increases more moderate in others. The strongest median price appreciation was seen in Waushara County, which increased 18.2 percent to $130,000. These price increases may well have contributed to the 6.7 percent reduction in sales that occurred in the county. Likewise, Wood County saw its prices rise 8 percent to $94,300 and its sales volume also dropped somewhat (-13.5 percent). In contrast, the 14.7 percent increase in Clark County, which lifted their median price to $86,000, was accompanied by a 23 percent increase in sales, and median prices rose 5.7 percent to $136,900 in Portage County even as their sales increased 25.7 percent. These positive relationships between price growth and sales growth suggest that demand is outstripping the existing inventories in these counties, which is driving prices higher. Median prices in Marathon County increased 5.6 percent to $134,700, and they increased 0.9 percent to $117,100 in Adams County.

The South Central region experienced a solid 4.8 percent increase in median sale prices to $180,000. Comparing Q3 2005 with Q3 2004, Green County saw its median prices rise 12.5 percent to $135,000 even as sales volume rose nearly 30 percent. This is an indication that demand conditions in the county are outpacing the existing supply, which is fueling the growth in prices. Also strong was Dodge County, where median prices rose 11.3 percent to $132,600. In contrast to Green County, the price appreciation in Dodge County appears to have had a moderating impact on home sales, which were down slightly (-.4 percent). Three counties experienced moderate price growth, with Rock County up 7.3 percent to $128,700; Dane County increasing 5.5 percent to $210,900; and Jefferson County up 5.3 percent to $163,600. Median prices in Columbia County were up 1.9 percent to $151,400 and dropped slightly (-1.1 percent to $158,200) in Sauk County.

Likewise, the Western region of the state experienced healthy median price appreciation, with prices rising 4.8 percent to $155,400. The combined Buffalo, Pepin and Trempeleau counties grew at 16.5 percent to $110,000, even as its sales volume spiked by nearly 43 percent. This suggests that very strong demand conditions are fueling these price increases. A similar pattern was seen in Dunn County, where median prices in the third quarter of 2005 were up over that same quarter last year by 8.2 percent to $145,300, and again its sales volume increased substantially (+18.8 percent). In contrast, the increase in median prices in St. Croix County (+8.7 percent to $209,100), which is just east of Minneapolis, appears to have dampened sales in that county as sales were uncharacteristically flat in the third quarter. Modest growth in median prices was seen in several counties. LaCrosse County increased 4.2 percent to $138,900; Chippewa County grew by 4 percent to $126,200; Pierce County was up 3.7 percent to $191,200; and Eau Claire County increased 1.5 percent to $135,700.

The only region of the state to see median prices fall, albeit by a slight margin, was the Northern region, where median prices fell 3.1 percent to $135,600 in the third quarter of 2005 as compared to that same quarter last year. While it is possible that there is some discounting of homes taking place in the region, it is more likely the case that the mix of homes changed over the period. Turning to the individual counties, five areas had their median prices raise by double-digits. Median prices rose 36.1 percent to $114,300 in Lincoln County; they were up 27.7 percent to $131,700 in the combined Ashland/Bayfield counties; and they increased nearly as much (+27 percent to $185,700) in Washburn County. In Lincoln County and the Ashland/Bayfield area, these price increases were accompanied by strong growth in sales volume suggesting robust demand conditions in those counties. Comparing Q3 2005 with Q3 2004, median prices in Rusk County were up 23.2 percent to $106,200, and increased 17.5 percent to $176,200 in Sawyer County. Healthy growth was also seen in Burnett County (+11.1 percent to $168,900) as well as Taylor County, where median home prices rose 8.4 percent to $93,700. Prices were up moderately in Polk County (+3.6 percent to $168,000) and also in Barron County (+2.1 percent to $126,200). However, there were numerous counties where median prices fell over the period, and in some cases they were down substantially. These include Price County (-9.7 percent to $70,000); Langlade County (-15.9 percent to $75,700); Oneida County (-16.7 percent to $120,000); Douglas County (-19 percent to $115,000); and Vilas County (-23.1 percent to $166,700). The most extreme reductions in median prices were in Forest County, where they fell 40.7 percent to $112,000, and in Iron County, where the median price plummeted 61.9 percent to $68,600.

The REALTORS® point out that it is important to put these price reductions in the appropriate context. Malkasian noted, "Areas where median prices have fallen are not experiencing a countywide bursting of any price bubble like some have suggested. On the contrary, the Northern region's real estate market is robust. Rather, it is much more likely that the mix of homes that sold in the third quarter of 2005 is fundamentally different from the mix that sold during the third quarter of 2004. Specifically, Malkasian said that in many of the counties that experienced substantial reductions in their median prices there was a significant increase in the number of homes selling in the lowest ranges of the price distribution. "This drives the median home price down, but the median homes selling in these two periods are qualitatively different," he said.

The Wisconsin REALTORS® Association is one of the largest trade associations in the state, representing over 17,000 real estate brokers, sales people and affiliates statewide. Sales estimates for the state are provided by the National Association of REALTORS® which seasonally adjusts quarterly sales figures. All county figures on sales volume and median prices are compiled by the Wisconsin REALTORS® Association and are not seasonally adjusted. Median prices are only computed if the county recorded at least 10 home sales in the quarter.

Wisconsin Housing Statistics Online
 

Printable Copy of this Press Release

Q3 comparison from 2004 and 2005 Spreadsheet

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