Log In/Create Account  | myWRA | Advertising | Contact | Help | Employment
PRESS RELEASES 
Updated on January 11, 2008
2006 Press Releases

Wisconsin Sets Another First Quarter Record In Home Sales
 

Date:  May 16, 2006

For More Information Contact: David E. Clark, Economist C3 Statistical Solutions Inc.
Office phone: 414-803-6537

Madison - Housing sales in Wisconsin showed no signs of slowing down, setting yet another first quarter record and outpacing the Midwest region and the nation as a whole, according to the latest analysis by the Wisconsin REALTORS® Association (WRA). The REALTORS® said sales of existing homes in Wisconsin increased 3.5 percent over the first quarter of 2005, with a total of 30,525 units sold during the first three months of this year. This growth was certainly better than the Midwest region, which grew at 1.1 percent, and it was well above the nation, which saw home sales fall 2.1 percent during the first quarter of 2006 as compared to the same period last year.

"This was a very good quarter for home sales in Wisconsin, especially given that we are growing off of record levels of home sales," said WRA Chairman Jeff Kitchen. "Although the quarter started slowly, it picked up steam throughout February and March and finished by setting a record." According to Kitchen, "A robust economy combined with mortgage rates that remain relatively low by historical standards continues to fuel this remarkable market." Wisconsin has gained population and added more than 30,000 jobs in the first quarter of this year as compared to the first quarter of 2005, dropping the statewide unemployment rate to 4.7 percent in March. "These economic indicators imply that the economy will continue to support a strong housing market in Wisconsin for the foreseeable future," noted Kitchen.

Fourth Quarter Regional Sales Data

Comparing the first quarter of 2006 with the same quarter last year, existing home sales were in positive territory in all regions of the state, with the strongest growth in the Central, North and South Central regions of the state. Specifically, home sales grew 13.5 percent in the Central region; they were up 8 percent in the South Central region; and they increased 7.3 percent in the Northern region. The Northeast region advanced 3.3 percent, whereas the Southeast and the Western regions grew more moderately, in the 1percent to 2 percent range. It is important to note that this growth is on top of the record home sales established in the first quarter of 2005.

The strongest growth in sales volume was in the Central region, where existing home sales increased 13.5 percent during the first quarter of 2006 as compared to that quarter in 2005. Adams County more than doubled its sales volume, but on volume of just 11 units in Q1 2006. However, the largest county in the region also grew at a very strong pace. Specifically, Marathon County experienced an increase of 21.5 percent over the period. Also increasing substantially were Portage County (17.3 percent) and Waushara County (11.8 percent), both on solid volume. Wood County was off its Q1 2005 pace by 3.5 percent and Clark County dropped 5 percent. Note that collectively, this reduction only accounted for six fewer home sales in the first quarter of 2006 as compared to the first quarter of 2005.

The South Central Region also experienced very solid growth in sales with volume up 8 percent in the first quarter of this year over that same period last year. Growth in two of the counties was in the double-digits with Columbia County up 20.3 percent, and the more urban Rock County increasing 15.6 percent over the levels of Q1 2005. Also strong were Sauk County (+8.3 percent), Dodge County (+6.8 percent) and the largest county in the region, Dane County (+6.1 percent). Only two counties saw their volumes slip, and only slightly. Green County fell 1.3 percent and Jefferson County dropped 1.8 percent from the levels established in the first quarter of last year.

The Northern region, which has been red-hot over the last year, turned in a solid first quarter of 2006 with existing home sales increasing 7.3 percent over the same quarter in 2005. The strongest growth was in Iron County, which increased 146.2 percent on initial volume of 13 units in 2005, and Langlade County, which was up 59.5 percent on more substantial volume. Also strong were Taylor County, which grew at 37.5 percent, Price County, which advanced 23.9 percent, and Forest County, which increased 20 percent. Numerous other counties experienced double-digit growth including Ashland and Bayfield counties, which are combined for reporting purposes (+18.4 percent), Douglas County (+16.7 percent), Polk County (+16.5 percent) and Washburn County (+15.8 percent). Other solid performers were Barron County, which increased 8.5 percent, Lincoln County, which grew 7.3 percent, and Burnett County, which rose 7.1 percent. Four counties were off their 2005 pace. These included Vilas County, which fell 8.4 percent, Rusk County, which declined 11.5 percent, Sawyer County, which dropped 16.3 percent and Oneida County, which slid 16.7 percent compared to the levels established in Q1 2005.

The Northeast region grew by 3.3 percent during the first quarter of 2006, although there was wide disparity among the various counties in the region with about half of the counties increasing their sales volume and the others declining. The strongest growth was seen in Marinette County, which increased 31.1 percent over the period. Also experiencing double-digit growth in sales volume were Oconto County, which grew at 27.4 percent, followed by Manitowoc County, which increased 16.5 percent, and Door County, which saw sales grow at 15.6 percent. Also robust were the counties of Outagamie (+7.9 percent) and Brown (+7.6 percent), followed by Winnebago County (+4.8 percent). Among the counties which experienced sales reductions were Waupaca County, which was off its 2005 Q1 pace by 4.5 percent, Kewaunee County, which sold one fewer unit (-6.7 percent), Shawano County which dropped 8.6 percent, and Calumet County which fell 11.1 percent. More substantial reductions were seen in Green Lake County (-26.7 percent) and Fond du Lac County (-30.9 percent), both of which had sizeable sales volume in 2005. The largest reduction was in Menomonee County (-71.4 percent), but this represented a reduction from seven to two units over the period.

The Southeast region experienced increased sales of 1.9 percent in Q1 2006 as compared to Q1 2005. Sheboygan County saw its sales grow the fastest over the period with existing home sales up 9.1 percent, followed by the two most populous counties in the region, Waukesha County (+5.8 percent) and Milwaukee County (4.3 percent). Also up was Racine County (+2.5 percent). Washington County was essentially flat over the period (-0.3 percent) and Kenosha County was down just 1.1 percent. However, Walworth County fell 12 percent, and sales in Ozaukee County slid by 14.4 percent in Q1 2006 as compared to Q1 2005.

Finally, the Western region grew at 1 percent in the first quarter of 2006 as compared to that quarter in 2005. Eau Claire County grew at a solid 9.4 percent, as did both Chippewa County (+6.9 percent) and La Crosse County (+5 percent). Note that all three of these counties have home sales in the triple digits in both years. However, two of the counties on the Wisconsin side of the Minneapolis-St. Paul metropolitan area fell off their 2005 pace. St. Croix County dropped 5.5 percent and Pierce County fell 5.8 percent. Both of these counties have seen sales rise rapidly over the last five years. Falling more rapidly were Dunn County (-9.9 percent) and the counties of Buffalo, Pepin and Trempeleau (-9.1 percent), which report their sales collectively.

First Quarter Median Housing Price Data

Home prices in the first quarter rose at about the rate of inflation, according to the REALTORS®' report, with median home prices increasing 3.6 percent to $158,200. Across the state, median prices increased in five of the six regions and were down only slightly in one region. "The median price growth has moderated from the 6 percent to 8 percent range seen in recent quarters and that's a healthy sign that housing remains affordable in Wisconsin," said WRA President William Malkasian. "With 30 year conventional mortgage rates rising by almost a full percentage point since June of last year, it is not surprising that housing prices are growing at a more modest pace," he noted. Malkasian added that the strength in the state economy should continue to support growth in home prices that keeps pace with inflation.

The Central region, which experienced the strongest growth in sales volume, also saw its median prices appreciate the fastest, rising 5.1 percent to $115,600 in the first quarter of 2006 as compared to the same quarter last year. Within the region, the most rapid increase in median prices was found in Waushara County, where median prices rose 11.4 percent to $96,000. Almost as fast was Marathon County, the most urban county in the region, where the home at the 50th percentile rose 9.7 percent to $130,000 over the level established in the first quarter of last year. Note that both of these counties saw home sales volume grow by double-digits over the period, suggesting that strong competition for homes in those areas may be fueling the price increases. A similar pattern was found in Portage County where home sales were up 17.3 percent although median home prices increased more moderately (3.3 percent to $126,700). Weaker sales volume in Wood County may have contributed to the 3 percent reduction in the median price to $86,200 and prices slid more substantially (-15.4 percent to $71,900) in Clark County.

Another region that experienced a strong increase in sales volume as well as an above average increase in its median price was the South Central region, where the sales volume was up 8 percent and median prices rose 4.8 percent to $178,200 in the first quarter of 2006. Indeed, this puts the South Central region's median price $20,000 above the statewide average. Within the region, all counties for which data are reported experienced an increase in median prices. The strongest growth in the median sales price was found in Dodge County, where prices rose 19.5 percent to $134,700, followed by Green County, which increased 9.2 percent to $137,500, and Dane County, which increased 7.3 percent to $214,600. Also strong were Sauk County (+6.7 percent to $160,000), Jefferson County (+6.6 percent to $162,000) and Rock County (+6.3 percent to $120,000). Finally, Columbia County increased 2.3 percent to $160,000 over the period Q1 2005 to Q1 2006.

Median price appreciation in the Northern region was 4.5 percent to $115,000 between the first quarter of 2005 and the first quarter of 2006. Given that counties in this region include primary homes as well as large numbers of retirement and vacation properties, a change in the mix of homes that sold in any given quarter can dramatically alter the median prices, either upward or downward. Such was the case this quarter as several counties experienced a rapid increase in median prices, whereas others fell sharply. The largest growth in prices was found in Lincoln County where the median price rose 39.5 percent to $120,000. Also strong were Washburn County where prices increased 29.6 percent to $194,300, and also Rusk County where the median price rose 21.1 percent to $87,800. Median sales prices in Langlade County rose 15.2 percent to $69,100 even as the volume rose nearly 60 percent, and they increased 12.5 percent to $90,000 in Forest County on modest volume. One of the larger counties in the region is Barron County, which saw its prices grow 11.4 percent to $120,000; they were up 6.6 percent to $178,600 in Sawyer County, and they rose 5.9 percent to $90,000 in Iron County on a strong increase in volume. Finally, median prices in the combined Ashland and Bayfield counties rose 1.4 percent to $120,000 over the period. Numerous counties experienced a modest decline in median prices. These included Vilas County where median prices fell 1.1 percent to $112,000 and Burnett County where prices dropped 4.3 percent to $134,000. More substantial reductions were seen in Oneida County (-8.8 percent to $103,300), Douglas County (-12 percent to $100,000), Polk County (-12.5 percent to $135,700) and Price County (-23.4 percent to $56,000). Interestingly, sales volume was up nearly 24 percent in Price County suggesting that there was heavy demand for the homes in the lower price brackets in that county.

Median prices for the Southeastern region were up 4.4 percent to $172,700 for the first quarter of 2006 as compared to that same quarter in 2005. Indeed, all counties in the region experienced growth in their median prices. The strongest growth was seen in Waukesha County where prices increased 9.1 percent to $256,200, which puts Waukesha at the top of the state in terms of the sale price of median priced homes. Kenosha County home prices rose 6.4 percent to $162,700 and similarly, they rose 6.2 percent to $153,300 in Milwaukee County. Racine County experienced an increase in median home prices of 5.5 percent to $147,700 over the period; they grew at 4.8 percent to $182,200 in Walworth County and they rose 3.5 percent to $202,500 in Washington County. Finally, the median price appreciation was 2.4 percent to $233,300 in Ozaukee County, and it was basically flat (+0.4 percent to $126,700) in Sheboygan County.

Median prices in the Northeastern region rose 1.6 percent to $132,900 between Q1 2005 and Q1 2006. The strongest appreciation in median prices took place in Green Lake County, where prices increased 25.3 percent to $116,900. Interestingly, the sales volume fell by more than 25 percent in the county suggesting that higher prices may have softened home sales over the period. Door County was also strong, with median prices rising 15.2 percent to $238,500 on a solid increase in home sales in the county. Also strong was Shawano County, where median home prices rose 13 percent to $103,100 although volume slipped nearly 9 percent as a result. Most other counties experienced more moderate changes in median home prices. These include Fond du Lac County, which increased 4.1 percent to $110,000; Winnebago County where median prices rose 3.3 percent to $124,000; Brown County, which grew at 1 percent to $150,800; and Outagamie County where the same 1 percent increase brought the median price in the first quarter of 2006 to $140,000. Median prices were nearly unchanged in the counties of Calumet (-0.4 percent to $155,000), Waupaca (-0.5 percent to $112,700) and Marinette (-0.7 percent to $71,700). Modest reductions in median prices were seen in Manitowoc County (-6.5 percent to $88,200) and Oconto County (-7.8 percent to $106,000) even as home sales increased by double digits in both of those counties. Finally, much more substantial reductions in median prices were found in Kewaunee County, where they slid 35 percent to $80,000. This is likely a result of a change in the mix of lower cost homes that sold in 2006 as compared to 2005, rather than severe discounting on homes of similar characteristics over the period.

Finally, the only region to show a reduction in its median price was the Western region where the median price fell 1.1 percent to $150,000, and this was primarily due to a moderate reduction in prices in one of the larger counties in the region. Most other counties experienced modest growth in prices over the period. The strongest appreciation of median prices over the Q1 2005 to Q1 2006 period was the combined Buffalo, Pepin and Trempeleau counties where prices rose 19.2 percent to $126,000. Solid increases were seen in Chippewa County, which rose 6.7 percent to $128,000 even as volume rose nearly 7 percent. Likewise, Pierce County was up 4.8 percent to $187,400; Eau Claire County increased 4 percent to $130,700 on an increase in volume of more than 9 percent; and Dunn County rose 3.4 percent to $143,600 although its volume dropped nearly 10 percent over the period. La Crosse County was up slightly (+0.8 percent to $134,400) but median prices in St. Croix County fell 4.2 percent to $196,000 in the first quarter of 2006 as compared to that quarter in 2005.

The Wisconsin REALTORS® Association is one of the largest trade associations in the state, representing over 17,000 real estate brokers, sales people and affiliates statewide. Sales estimates for the state are provided by the National Association of REALTORS® which seasonally adjusts quarterly sales figures. All county figures on sales volume and median prices are compiled by the Wisconsin REALTORS® Association and are not seasonally adjusted. Median prices are only computed if the county recorded at least 10 home sales in the quarter. Finally, several counties in the Western and Northern regions were re-benchmarked by their data vendors in 2006 and thus Q1 2005 figures were also revised so as to be comparable with the most recent quarter.

Wisconsin Housing Statistics Online
 

Printable Copy of this Press Release

Q1 comparison from 2005 and 2006 Spreadsheet

Back to Top
Add this page to myWRA Favorites

Home | Education | Products & Services | Public Affairs | Legal Services | REALTOR® Resources | Find A REALTOR®
Consumer Resources | Become a REALTOR® | Contact Us | Help | myWRA

Copyright 1998 - 2008 Wisconsin REALTORS® Association. All rights reserved.
    Privacy Policy | Terms of Use