Accredited Buyer's Representative
Homebuyers need a REALTOR® with knowledge and expertise to represent them throughout a real estate transaction. With the Accredited Buyer's Representative (ABR) designation, that REALTOR® is you!
With the ABR, you gain:
Valuable education that elevates your skills and knowledge in the eyes of homebuyers. - Ongoing specialized information, programs and updates that help you stay on top of the issues and trends in successfully representing homebuyers.
- Access to REBAC members-only marketing tools and resources that provide a competitive edge.
Upcoming courses
ABR Elective Course: Real Estate Investing: Build Wealth Representing Investors and Becoming One Yourself
May 17-18, 2023 I 9:00 a.m. – 12:00 p.m. both days I Virtual livestream
Explore the fundamentals of real estate investment in order to expand your business services and meet the unique needs of real estate investors. This course helps you to adapt core real estate skills and learn new skills to effectively serve clients who
want to invest in single family homes, condos, townhomes and small multifamily properties. You will also learn how to “walk the talk” and become a real estate investor yourself.
Course topics
This course explores these topics and more:
- Why invest in real estate? Recognize the advantages of expanding business services for clients and customers to include investment real estate.
- Making the purchase decision: Comply with the REALTOR® Code of Ethics and SEC guidelines for providing advice to clients and customers.
- Working with investor-clients: Identify and make contacts with clients and customers who need investment real estate services and help them refine their investment goals.
- Financing options and tax issues: Alert investors to tax considerations for various investment strategies and transactions, and recommend that they seek advice from tax experts.
- Owning a property: Suggest exit strategies for owners who want to divest of investment properties.
- Investing as a real estate professional: Take advantage of favorable tax treatment for real estate professionals who invest in real estate properties.
Course details
- Date and time: May 17-18, 2023 | 9:00 a.m. – 12:00 p.m. both days. Attendance is required for both sessions to receive course credit.
- Locations: Virtual course via Zoom.
- Instructor: John LeTourneau
- Credits: Qualifies for one elective course credits toward the GRI designation and qualifies as ABR elective course credit when working toward the ABR designation.
Fees per course
- Through May 2: $135
- After May 2: $145
- At the door: $165
Register now
ABR Elective Course: Marketing Strategy & Lead Generations
May 24-25, 2023 I 9:00 a.m. – 12:00 p.m. both days I Virtual livestream
Explore both traditional and cutting-edge strategies to strengthen your marketing efforts and take them to the next level. This course also examines various tools and technologies that can help you maximize lead generation and market impact.
Course topics
This course explores these topics and more:
- The importance of marketing: Summarize basic marketing principles and explain the importance of marketing for your real estate business.
- Creating and owning a personal brand: Understand and create your own unique value proposition.
- Developing your marketing plan: Identify your spheres of influence and evaluate your current marketing strategy.
- Marketing tools and tactics: Maintain a social media profile that reflects your personal branding and engages your target audience.
- Tracking and measuring marketing efforts: Identify the tools and systems that are most effective for tracking and communicating with leads.
- Converting clients and creating your marketing plan: Understand the importance of qualifying leads and representation agreements.
Course details
- Date and time: May 24-25, 2023 | 9:00 a.m. – 12:00 p.m. both days. Attendance is required for both sessions to receive course credit.
- Locations: Virtual course via Zoom
- Instructor: Robbie English
- Credits: Qualifies for one elective course credits toward the GRI designation and qualifies as ABR elective course credit when working toward the ABR designation.
Fees per course
- Through May 9: $135
- After May 9: $145
- At the door: $165
Register now
More ABR information