Seniors Real Estate Specialist

Baby Boomers represent the largest and wealthiest group of buyers and sellers in the country. Do you know how to address their needs?

SRES Logo

The needs and wants of this demographic differ from the first-time homebuyer excited about a starter home or from the expanding family looking for additional bedrooms. Do you know how to properly serve your 50+ clients? A Seniors Real Estate Specialist (SRES) designation equips you with the knowledge and skills to work with senior clients and customers.

SRES REALTORS® also draw upon the expertise of a network of senior specialists, such as estate planners, CPAs and eldercare lawyers, and are familiar with local community resources and services in a mission to help seniors navigate the financial, legal and emotional issues that accompany the sale of the home.


 More SRES information 

Copyright 1998 - 2017 Wisconsin REALTORS® Association. All rights reserved.

Privacy Policy   |   Terms of Use   |   Accessibility   |   Real Estate Continuing Education